Churn is an unavoidable fact of life for streaming services, and much of the strategic thinking that goes into trying to make SVOD profitable focuses on how to minimise its impact, whether by offering more content, incorporating ad tiers, or entering into various bundling scenarios. So what's working in 2024 and what isn't? Five leading M & E analysts—ESHAP's Evan Shapiro, Erickson's Paul Erickson, Dataxis' Ophelie Boucaud, TVREV's Alan Wolk, and Hub's Jon Giegengack—discuss current strategies to ward off churn-pocalypse in this clip from Streaming Media Connect 2024.
Tyler Nesler //
12 Mar 2024
Chris Packard, Global Live Operations Lead at LinkedIn, discusses the role of interactivity in enterprise streaming, what the essential elements are of a successful user experience, and striking a realistic balance between ultra-low latency and synchronization, in this discussion with nanocosmos' Oliver Lietz and Help Me Stream's Tim Siglin from Streaming Media Connect 2024.
Tyler Nesler //
05 Mar 2024
The CTV viewing experience continues to evolve as new UX developments arise. Still, many experts and users agree that the experience is essentially broken, with too much choice and too little personalization as users' #1 complaint, far from where it needs to be. According to Google TV Senior Director of Engineering Shobana Radhakrishnan in her Streaming Media Connect Keynote, the critical challenge is understanding what viewers want and letting that drive other decisions.
Tyler Nesler //
20 Feb 2024
For high-stakes, large-scale streams, redundancy is critical for ensuring smooth and reliable delivery. This means careful monitoring, sound decision-making, and seamless network switching-also known as hitless failover-and making sure streams are precisely synced so the switch is invisible to the end user. In this clip from Streaming Media Connect 2023, DAZN's Bob Hannent, TAG Video Systems' Michael Demb, and CDN Alliance chair Mark de Jong discuss the challenges of ensuring stream resiliency and strategies for maintaining it.
Tyler Nesler //
07 Feb 2024
With large sports-streaming operators, WebRTC provides a real opportunity for ultra-low-latency streaming. But those same operators, which spend billions on licensing rights, can't afford to just swap the ability to stream content in real time for basic OTT functionality like SSAI and DRM.
Jason Thibeault //
23 Jan 2024
This column isn't meant to be a downer, especially because the overall economy seems to be plugging along. But it is meant to ask those of you in the industry to share anecdotes and stories about the pain points you're facing. We know that everything in streaming has its price, but you are in a better position to help us fully understand what that price entails.
Tim Siglin //
10 Oct 2023
From war crimes to war crime tribunals and war commemorations, how do we guarantee that content is available to play?
Tim Siglin //
28 Aug 2023
Software developers are trained in accessibility issues for front-end development and basic concepts like labeling control elements and reporting state changes to assistive technology—screen-readers—are part of a professional developer's code testing procedures. Despite this progress, two very different forces are swirling with the potential to push back on the trend towards better technological inclusion of the disabled.
Liam Moran //
28 Aug 2023