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December 11, 2014

Featured Articles
Broadcasters and Advertisers Still Drinking the Audience Measurement Kool-Aid
What's better: "Millions" of viewers as defined by sketchy science and unreliable data, or thousands of viewers as defined by accurate streaming logs? Old media continues to bank on the "millions," and that will eventually lead to their demise.
Expanding Pay TV in the Connected Home
Consumers across Europe are increasingly accessing video content via myriad CE devices, and pay TV operators are innovating to compete with Netflix and other pure-play OTT services
MTM Study: Premium OTT Market Will Continue Steady Growth
In a study sponsored by Ooyala and Vindicia, research firm MTM sees the European OTT market overcoming technological and rights-based challenges
Featured News
Coull and PubMatic Create Programmatic Private Marketplace
Dealing exclusively in in-video overlay advertising, the marketplace is an alternative to limited premium pre-roll ads.
BBC and ComScore Strike Large-Scale Deal for Digital Analytics
The measurement specialist will provide analytics for all BBC digital content, including video, web, and mobile offerings.
Aframe Improves Performance, Metrics in Fall Product Release
Sharing files with team members around the world is easier, and pages load five times faster than they did six months ago.
Industry News
Dailymotion, one of the biggest video platforms in the world (128 million monthly unique visitors*) has selected Unified Streaming, a leading provider of cross-platform streaming technologies, for its live streaming Platform. Dailymotion provides a wide r
Media Technology Companies From Five European Countries to Investigate and Recommend Solutions for Reducing Power Consumption in Video Delivery Networks
 
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